Facebook Usernames: Another “nail in the coffin” for using on “plain simple...
The launch of Facebook Usernames creates YET ANOTHER item that corporations have to register for to manage their brands and identities. When coupled with requirements for unique corporation names,...
View ArticleNine software pricing models evaluated
Pricing software has always been an interesting exercise. The marginal cost to copy and provide software is virtually zero. However, the cost to develop it—and the value of the intellectual property...
View ArticleSaaS’ next pricing challenge, balancing easy budgeting with flexibility: Four...
After many years on the marketplace, the benefits of SaaS – especially when compared to owning everything yourself – are obvious and well known: Flexibility to “dial” capacity up or down as needed,...
View ArticleBorrowing a soccer strategy to displace an entrenched market leader
I used to play soccer (or—as everyone outside the US calls it—football), often playing the position called a Sweeper. Basically, the Sweeper is a bit of a Special Ops defender whose job is to thwart...
View ArticleThe simple feature needed to take location-based services mainstream
Location-based services offer amazing future possibilities. Restaurants can offer just-in-time discounts to people nearby fill empty tables. Similarly, People can pick a restaurant where their friends...
View ArticleHow to price new enterprise software
The enterprise software market is almost always a paid one. However, how do you establish the price for a brand new enterprise software innovation no one has ever used before? Software is one of those...
View Article#LeanStartup’s Hidden Gem – Built-in Risk Management for Creation
If you are not currently managing, advising or working in a startup, you might not be inclined to read Eric Ries’ The Lean Startup. While this is understandable, it would be very unfortunate because...
View ArticleDecisions, Decisions… Android, iOS, Windows 8 or HTML5?
Article first published as Decisions, Decisions… Android, iOS, Windows 8 or HTML5? on Technorati. The last month has introduced much new food for thought if you are trying to decide which mobile...
View Article7-Step Program to Respond to a Rollout Like the ACA Website
By now—unless you have been living under a rock—you have seen the reporting on the myriad problems of the Affordable Care Act (ACA) website. Even President Obama has begun to publicly acknowledge that...
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